One Phone Call Can Bring Results

Idea Exchange: Received a telephone call from a gentleman who wanted information on what was necessary in the way of safety equipment on board to be "legal." After our conversation he asked if I would visit the marina where he worked and sign them up on our MDV program. He felt the information supplied to him was very helpful and would be of interest to his customers.

After signing him up on the program, he related to us that he was President of the Lake of the Ozarks Marine Dealer's Association. He asked us to send a representative to their next meeting to relate the information we had given him to the others, which we did. The result was that we signed up all present to the MDV program and created what we feel was a good inroad to the association by suggesting they give Federal and State guideline booklets to all their customers and thus created a market for their safety equipment, as well as to educate the new boaters on the "rules of the water."

Great way to attract interest and possible members.

Submitted by: Jack Merriman, FSO-MDV from 5, 30, 8WR

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